Thursday, April 22, 2010
3 examples of Responsible Advertising
AGENCY: DENSTU
The commercial titled Regret 3 was done by Dentsu Philippines advertising agency in Philippines. It was released in the September 2009. Business sector is Public awareness messages.
The commercial titled Know Your Limits(Female). It was done by VCCP advertising agency for RESPONSIBLE DRINKING (DEPARTMENT OF HEALTH company) in United Kingdom. I think it is a great way of sending out the message for responsible advertising.
This is a short documentary from Cannes and the "ACT RESPONSIBLY" exhibition they did. They showed over 300 campaigns that were based around themes of social responsibility. I think its great that they are raising awareness and rewarding responsible advertising!
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