Tuesday, February 9, 2010
WORST Superbowl Ads
Agency: Goodby, Silverstein & Partners,San Francisco
At first glance, this ad is different and kind of interesting. But then you keep waiting for the big idea/concept, yet it just doesn't seem to come together or work at all. It just doesn't. Humans acting like dolphins for some popcorn and chips?
Plus, the whole 2 for 1 promotion makes them seem cheap. Then there is the "Awesome+Awesome= Awesomer" slogan at the end, even after only 1 semester of advertising I think I could have come up with a better saying than that.
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